So, your startup has a great story to tell. And you know that as soon as everyone hears it, they would be lining up the proverbial door, ready to join you towards your awesome vision. 

Now, all you need is to get The New York Times to cover you. No, WIRED… 
Or how about Fast Company? Now that would be cool. 

Just getting the attention of an established journalist will catapult your story to readers, viewers, and listeners across the nation, or perhaps around the world. You’ll get tones of traffic! You’ll be rich! Maybe get a quick exit to Facebook for a few billion. 

So…you send a quick email to the Sr. Editor at Fast Company and explain how awesome your startup is. But you don’t hear back. Seconds go by. 

Hours. Days… and nothing.    

Unfortunately, this is how hundreds of new entrepreneurs go about their publicity campaigns. Not only do you frustrate yourself, you also make journalists tear their hair out from every bit of spam they receive in their emails. 

Well, here’s how to grab the attention of journalists in three easy steps and not file you away in their spam folder.